Privacy Policy: Fes Morocco Tours


This privacy policy explains how Fes Morocco Tours ("we", "us", "our") collects, uses, shares, and protects your personal information when you visit our website or use our services. By using our website or services, you agree to the terms of this privacy policy and consent to our processing of your personal information as described herein.

Who we are and how to contact us

We are Fes Morocco Tours, a travel agency that offers tours and excursions in Morocco. Our registered address is 16 Souiket Bensafi A M Fes. Our data protection officer is [insert name and contact details]. You can contact us by email at contactfesmoroccotours@gmail.com, by phone at +212 660-514355, or by mail at our registered address. You can also follow us on Instagram at https://www.instagram.com/fesmoroccotours. If you have any questions or concerns about this privacy policy or our data protection practices, you can contact us by any of these means.

What personal information we collect and why

We collect various types of personal information from you when you visit our website or use our services, such as:

  • Your name, email address, phone number, and other contact details when you fill out a form, make a booking, or contact us.
  • Your payment information, such as credit card number, expiration date, and security code, when you make a payment for our services.
  • Your travel preferences, such as destinations, activities, dates, and number of travelers, when you book a tour or request a quote.
  • Your feedback, reviews, ratings, or testimonials about our services or website.
  • Your IP address, browser type, device ID, operating system, location, and other technical information when you access or use our website or services.
  • Your browsing history, search queries, pages viewed, links clicked, and other behavioral data when you use our website or services.
  • Your cookie data, such as identifiers, preferences, and settings, when you use our website or services.

We collect and process your personal information for the following purposes and legal bases:

  • To provide you with our services, such as booking tours, sending confirmations, issuing invoices, and fulfilling your requests. The legal basis for this processing is the performance of a contract or the preparation of a contract with you.
  • To communicate with you, such as sending newsletters, offers, promotions, surveys, or notifications. The legal basis for this processing is your consent or our legitimate interest in marketing our services and maintaining our relationship with you.
  • To improve our website and services, such as analyzing usage, measuring performance, fixing errors, or testing new features. The legal basis for this processing is our legitimate interest in enhancing our website and services and providing a better user experience.
  • To comply with our legal obligations, such as tax, accounting, or reporting requirements. The legal basis for this processing is our compliance with the applicable laws and regulations.
  • To protect our rights and interests, such as enforcing our terms and conditions, preventing fraud, resolving disputes, or defending legal claims. The legal basis for this processing is our legitimate interest in safeguarding our business and operations.

Who we share your personal information with

We may share your personal information with the following recipients or categories of recipients:

  • Our service providers, partners, or subcontractors, such as transport, accommodation, activity, or payment providers, who help us deliver our services to you.
  • Our advertising and marketing partners, such as Google Ads, who help us promote our services to you or measure the effectiveness of our campaigns.
  • Our analytics and research partners, such as Google Analytics, who help us understand how you use our website or services and improve them accordingly.
  • Our legal and professional advisors, such as lawyers, accountants, or auditors, who assist us with our legal or financial matters.
  • Our regulators, authorities, or courts, such as tax, customs, or data protection authorities, who require us to disclose your personal information for legal or regulatory purposes.
  • Any other third parties, such as potential buyers, investors, or successors, who may be involved in a merger, acquisition, sale, or transfer of our business or assets.

We only share your personal information with third parties who respect your privacy and comply with the applicable data protection laws and regulations. We do not sell your personal information to anyone.

How long we keep your personal information

We retain your personal information for as long as necessary to fulfill the purposes for which we collected it, or to comply with our legal obligations, or to protect our rights and interests. The retention period may vary depending on the type of personal information, the purpose of processing, and the applicable laws and regulations. Generally, we keep your personal information for the following periods:

  • Your contact details, payment information, and travel preferences, for up to 6 years after the end of our contractual relationship with you, or longer if required by law or for tax or accounting purposes.
  • Your feedback, reviews, ratings, or testimonials, for as long as we display them on our website or services, or until you request us to remove them.
  • Your technical and behavioral data, for up to 26 months after your last activity on our website or services, or shorter if you request us to delete them.
  • Your cookie data, for up to 12 months after your last visit to our website or services, or shorter if you delete them from your browser.

We may anonymize or aggregate your personal information and retain it indefinitely for statistical or research purposes, without identifying you as an individual.

What rights you have over your personal information

You have the following rights over your personal information, subject to the applicable laws and regulations:

  • The right to access your personal information and obtain a copy of it.
  • The right to rectify your personal information if it is inaccurate, incomplete, or outdated.
  • The right to erase your personal information if it is no longer necessary, or if you withdraw your consent, or if it was unlawfully processed.
  • The right to restrict the processing of your personal information if you contest its accuracy, or if you object to its processing, or if its processing is unlawful.
  • The right to object to the processing of your personal information if it is based on our legitimate interest or for direct marketing purposes.
  • The right to data portability, which means to receive your personal information in a structured, commonly used, and machine-readable format, and to transmit it to another controller.
  • The right to withdraw your consent at any time, if the processing of your personal information is based on your consent.
  • The right to lodge a complaint with the relevant data protection authority, if you believe that the processing of your personal information violates your rights or the applicable laws and regulations.

To exercise any of these rights, you can contact us by email at contactfesmoroccotours@gmail.com, by phone at +212 660-514355, or by mail at our registered address. We will respond to your request within one month, or longer if necessary, depending on the complexity and number of requests. We may ask you to provide proof of your identity before fulfilling your request, to ensure the security of your personal information.

How we protect your personal information

We take appropriate technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. These measures include encryption, security, backup, and access control. However, no method of transmission or storage is completely secure, and we cannot guarantee the absolute security of your personal information. If you suspect or become aware of any breach or compromise of your personal information, please contact us immediately.

How we use cookies and other technologies

We use cookies and other technologies, such as web beacons, pixels, or tags, to collect and store information about your preferences, settings, and interactions with our website or services. Cookies are small text files that are placed on your browser or device by our website or services. They help us to remember your choices, such as your language, currency, or login details, and to provide you with a more personalized and convenient experience. They also help us to analyze how you use our website or services and to improve them accordingly. You can manage your cookie preferences by changing your browser or device settings, or by using the tools or options provided by our website or services. However, if you disable or reject cookies, some features or functionalities of our website or services may not work properly or may be unavailable.

We also use third-party cookies and other technologies, such as Google Ads and Google Analytics, to deliver relevant and targeted ads to you, or to measure the effectiveness and performance of our ads and campaigns. These third-party providers may collect and process your personal information, such as your IP address, device ID, location, or browsing behavior, in accordance with their own privacy policies and terms of service. You can opt out of these third-party cookies and other technologies by visiting their websites or using the tools or options they provide.

How we update our privacy policy

We may update our privacy policy from time to time, to reflect changes in our practices, services, or legal requirements. We will notify you of any material changes by posting a notice on our website or by sending you an email. The date of the last update will be indicated at the end of this privacy policy. We encourage you to review this privacy policy regularly to stay informed of how we process your personal information. Your continued use of our website or services after any update constitutes your acceptance of the revised privacy policy.

This privacy policy was last updated on 12-02-2024 .

By booking a tour with Fes Morocco Tours, you acknowledge and accept these terms and conditions.